Data & AI Strategy · Enterprise Architecture
Figure out what’s important, and make sure it happens.
That’s the thread through everything I do. As an enterprise architect I align an organization’s goals with the IT initiatives that move it forward — sorting the many things that could be done from the few that matter most, and seeing them through. Twenty years bridging executive leadership, architecture, and engineering.
The same idea, for everyday life, is what I build into Make My Day.
Principal Consultant at INNOQ · Kaarst / Düsseldorf, Germany
Profile
Reading what an organization can actually adopt.
I’m a strategic leader with more than 20 years in enterprise architecture and organizational design. I’ve been designing data architectures since 2017, and more recently I’ve focused on enabling AI-powered value creation.
My work is helping organizations translate data and AI potential into workable operating models and structures — from maturity assessment through to organizational design. I bridge executive leadership, architecture, software development, and operations; I read organizational maturity quickly and shape what a company can realistically take on.
Two threads run through all of it. I organize data and AI around the value streams that actually create worth for a company — as part of how the business delivers, not a technology silo off to the side. And I optimize the organization’s structure to match: past the org chart, into the processes and responsibilities (RACI) that make it run — designing around real individuals and their strengths, not only abstract roles, because in practice that is what decides whether a structure holds up.
Along the way I built an enterprise architecture function from one person to ten and owned a company-wide AI strategy in retail. I spent the larger part of my career in television and moving-image environments — work that taught me to design for scale, speed, and the messy reality of production data.
My work at INNOQ
As a Principal Consultant, my engagements keep circling back to the same handful of connected themes.
Strategy
Data & AI strategy and operating models
Translate data and AI ambition into something leadership can act on — maturity assessment, a target operating model, and a roadmap that organizes data and AI around the company’s value streams rather than as a technology silo, and that matches what the organization can realistically adopt.
Governance
Data mesh & federated governance
Design data-product architectures that consolidate analytical data while preserving autonomy for the teams that own the source systems — then extend the same principles to governed AI autonomy.
Architecture
Enterprise architecture (TOGAF)
Build the architecture function and the practices that align IT strategy with business objectives — from the ground up when that is what the situation needs.
Organization
Organizational structure, beyond the org chart
Optimize how an organization is actually set up to do its work — not just the org chart, but the processes and the clear responsibilities (RACI) running through it. I shape structures around real individuals and their strengths, not only abstract roles — in practice, that difference is what decides whether a design works — using Domain-Driven Design and Team Topologies as the vocabulary.
Experience
Two decades from broadcast IT to data & AI strategy.
A selected arc. Engagement clients are described by sector rather than named. The full curriculum vitae is available on request.
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2025 – present
Principal Consultant
INNOQ Deutschland GmbH
- External data architect for a major public broadcaster, designing an enterprise-wide data-product architecture that consolidates analytical data while preserving autonomy for the teams that own the source systems.
- Advising enterprise clients on data & AI operating models, IT strategy, and organizational modernization, connecting data-mesh principles to their AI equivalents as the basis for governed AI autonomy.
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2023 – 2025
Senior Consultant
INNOQ Deutschland GmbH
- Architected digital ecosystems for global IoT manufacturers and overhauled software-development lifecycle processes for B2B vendors to improve time-to-market.
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2022 – 2023
Head of Enterprise Architecture
Fressnapf Group
- Initiated and owned the company-wide AI strategy to anchor data-driven decision-making in core business operations.
- Scaled the enterprise architecture team from 1 to 10 people, establishing it as a strategic partner to the executive board for the company’s digital transformation.
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2020 – 2022
Lead Enterprise Architect
Fressnapf Group
- Built the enterprise architecture function from the ground up, implementing modern EAM practices and aligning IT strategy with corporate objectives.
- Designed the company’s ecosystem architecture to support omnichannel growth.
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2018 – 2021
Founder & Managing Director
- Founded and led a technology company developing data-management solutions for media enterprises, and advised clients on organizing their development teams for greater agility.
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2003 – 2020
Selected engagements · since 2003
Freelance Enterprise Architect
- Advised leading international broadcasters and media organizations on digital transformation through scalable, global media-management solutions.
- Modeled end-to-end data flows from ingest to playout and designed an enterprise data model — then deliberately decomposed it into decentralized data products, applying data-product and data-mesh patterns years before the terminology existed.
- Directed a large-scale archive migration for a major venue operator, ensuring business continuity and data integrity.
Writing & Speaking
On staying pointed at what matters.
- Broadcast Beyond EBUCorePlus: Why Leaner Ontologies and Data Autonomy Win the Streaming War 2026
- Music Web App “Lyrics to Morse Code and MIDI Generator” 2026
- Enterprise Architecture Digital Sovereignty for CIOs: From a Vague Fear to a Board-Ready Decision 2025
- Enterprise Architecture CIO-Fragestellungen zur digitalen Souveränität – Mit Enterprise Architektur geopolitische Risiken meistern 2025
- Broadcast Warum das Öffentlich-Rechtliche Fernsehen heute so wichtig ist 2025
Alongside the day job
The same idea, built into an app.
moosystems is my one-person studio near Düsseldorf, making calm, private software that respects your time and your data. Its first product is Make My Day — a quiet day planner for Mac and iPhone that brings the way I work professionally into everyday life: pull together the calendars you already juggle — employer, customers, family, your own — decide what actually matters to you, then consciously balance your day around it.
Contact
Say hello.
Always happy to compare notes on data, architecture, and building things — or to hear what you’re working on. The quickest way to reach me is email.
- Phone
- +49 173 25 17 719
- Based in
- Kaarst · near Düsseldorf, Germany
- CV
- Available on request